Position real estate＇s core value is the center step of real estate advertising strategy.Though,how to summarize and pinpoint core value is a matter always disturbing marketing persons.Usually the project＇s values varies,we can use three kinds of indexes including the extent of possessing,the importance in industry competition and the products＇ uniqueness to judge every value.So corresponding to three kinds of advertising appealing strategies,which all has their own advantages and disadvantages.So only to comprehensively considering these tr...
