The self-regulation is the decisive factor within the framework of professional accountability to the media. Media self-regulation within the framework of Professional accountability takes media professionalism as the fundamental principles, and consists of three levels of the self-regulation including the individual media practitioners, the media organizations and the media industry. Media self-regulation within the framework of Professional accountability has some inherent shortcomings which in recent years lead to an embarrassing encounter and the attempt to break through in Europe and the ...
