期刊论文

中文

江苏商论

1009-0061

2023

08

24-27

10.3969/j.issn.1009-0061.2023.08.007

湖南省普通高等学校教学改革研究项目：新文科背景下旅游管理本科生专业认同研究：内涵、测度与提升路径（HNJG-2020-0696）；

本校为第一机构

随着互联网和大数据的发展,网络评价逐渐成为影响消费者决策的重要因素。文章从多个平台的网络评价入手,以上海两家典型的商务型酒店为例,通过运用ROST Content Mining6软件和Gephi软件对商务型酒店的员工服务...展开更多 随着互联网和大数据的发展,网络评价逐渐成为影响消费者决策的重要因素。文章从多个平台的网络评价入手,以上海两家典型的商务型酒店为例,通过运用ROST Content Mining6软件和Gephi软件对商务型酒店的员工服务质量进行内容分析。研究结果表明:(1)商务型酒店作为提供商务需求的场所,整体员工服务质量较好。(2)部分员工在服务意识、服务能力以及服务礼仪等方面存在一定的问题。...

With the development of the Internet and big data,online evaluation has gradually become an important factor affecting consumer decision-making.The article starts with online evaluations from multiple platforms,taking two typical business hotels in Shanghai as examples,...MORE With the development of the Internet and big data,online evaluation has gradually become an important factor affecting consumer decision-making.The article starts with online evaluations from multiple platforms,taking two typical business hotels in Shanghai as examples,and analyzes the content of employee service quality...